CASTA real estate

Landing page CASTA real estate

Project type

CASTA real estate is a marketplace for housing seekers and real estate agents.

Context

This project followed a number of iterations in order to define the needs of 3 main stakeholders: Real Estate Agents, Buyers, and Homeowners

Challenge

Define the user flow that allows multiple users to find all the relevant information on the website.

Tools used

Stakeholder mapping, market research, service blueprint, user journey, persona mapping, feasibility study, Figma to prototype the UX&UI.

Results

Delivered a new landing page UX & UI for the product with the user flow and prototype

Stakeholder maps and Product features

Value proposition canvas and business model canvas